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Aditya Birla group hiring Digital Marketing HO

Aditya Birla group hiring Digital Marketing HO

Job Role : TM - Digital Marketing HO

Job Description

  • Principal Accountabilities Accountability Supporting Actions Creative Execution (Brand)
  • Co-ordination & briefing vendors for execution of brand and communication campaigns on social + website + internal communication
  • Execution of communication as per ad-hoc requirements from other teams.
  • Co-ordination with media agency for management of spends to boost social campaigns/communication
  • Ensuring creatives are adhering to basic hygiene and brand guidelines
  • Co-ordination with compliance team for creative approvals
  • SEBI filing of creatives and uploading creatives on LCMS portal

Vendor Management + Invoicing

  • Managing flow of billing process and ensuring timely payments
  • Managing flow of monthly invoices and accruals and maintaining trackers on backend
  • Ensuring approvals on higher amounts for creative tasks before commencing the jobs
  • Ensuring timely renewal & management of vendor agreements

ORM (Social Listening + Social Response)

  • Ensuring timely social listening reports for content performance analysis and competitor benchmarking
  •  Handling, resolving and responding to customer queries/grievances on social channels

Blog & website content management

  • Managing fresh quality content and specific SEO-driven content published on blog and partner portal blog
  • Refurbish existing blogs content for social communication
  • Ensuring execution of ad-hoc requirements to revamp communication of digital assets
  • Ensure brand consistency in hygiene & tonality of content on website and



Minimum Experience Level

2-4 Years

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